Serra Ventures’ White Paper Series

With Economy down, time to start up?

Alyssa Hoerr – December 2009

Keys to guiding a successful merger or acquisition

Alyssa Kolb – November 2009

Drive: The Surprising Truth About What Motivates Us

Alyssa Kolb – January 2011

Type I for Individuals: Strategies for Awakening Your Motivation

Alyssa Kolb – February 2011

Before You Launch: 10 Essential Points to Ponder As You Start a Tech Company

Alyssa Kolb – January 2012