Business Plan Development

A well-developed business plan can provide a company with a strong foundation for communication with potential investors, bankers, and other key stakeholders.  Serra Ventures develops comprehensive business plans/profiles which highlight the necessary information for your organization to take advantage of key business development opportunities. Information contained in the typical business plan includes company background and mission, the market opportunity, profiles of key management team members, sales and marketing strategy, operational strategy, competitive analysis and comprehensive financial projections.

Market research is a key step in developing a well conceived business plan. Various methods of market research will be used to determine general market background and specific target market segments, customer needs, competitor activity, and overall market trends. Serra Ventures will conduct the necessary research – internal and external — to profile your customers, their needs, and determine how your company is positioned to meet those needs.

A critically important piece of the business plan is financial modeling and the preparation of financial projections.  Having prepared several hundred such analyses, Serra Ventures staff can expertly guide the development of financial projections that convey the essence of your business model.